Survey Finds Low Consumer Awareness of Telemedicine

July 24, 2015 in News

Forty-one percent of consumers have not heard of telemedicine, according to a new survey by HealthMine, Health Data Management reports.

Survey Details

The survey included responses from 1,200 consumers (Slabodkin, Health Data Management, 7/23).  They were asked:

  • Whether they would use telemedicine if their physician offered it as an alternative to an in-office visit; and
  • Whether they knew when it would be best to use telemedicine.

Consumers could select “I’ve never heard of telemedicine” as a response to the second question.

Survey Findings

The researchers found that:

  • 45% of respondents would use telemedicine if offered;
  • 16% would not; and
  • 39% were not sure (Comstock, MobiHealthNews, 7/20).

The rates of consumers who said they would use telemedicine varied by age, with:

  • 58% among respondents ages 25 to 34;
  • 44% among respondents ages 35 to 44;
  • 41% among respondents ages 45 to 54; and
  • 37% among respondents ages 55 to 64.

The percentage of respondents in each age group that did not know about telemedicine was:

  • 30% among respondents ages 25 to 34;
  • 42% among respondents ages 35 to 44;
  • 46% among respondents ages 45 to 54; and
  • 46% among respondents ages 55 to 65 (HealthMine release, 7/21).

Meanwhile, the percentage of respondents who said they believe they understand when it is best to use telemedicine was:

  • 52% among respondents ages 25 to 34;
  • 46% among respondents ages 35 to 44;
  • 34% among respondents ages 45 to 54; and
  • 38% among respondents ages 55 to 64 (MobiHealthNews, 7/20).
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